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Marketing is a vast part of the business world. It incorporates sales, research, advertising, and so much more. Here at Water Billboards, we would like to show you how important it is to have marketing and how each one of marketing's facets comes together. In order to do this, we have to take it one step at a time.
Today we will be discussing SEO's
SEO stands for search engine optimization and is the process of getting traffic from "free" or "organic" search results. There are many ways to develop your SEOs so today we'll go over 10 of the most important ways to get your SEO up to par.
Useful and relevant content.
When a customer visits your website they will either stay a while or move on. If your website is stacked with information that may seem a little dry, even though it's relevant, a customer might not want to stay on your page that long. This can lead to high bounce rates (clicking on a page but not doing anything else). When you provide useful content in an attractive way, it makes visitors and customers more intrigued. Keep your word count 2,000-2,500 words for maximum optimization.
Page loading speed
If a visitor has to wait too long for your page to load, they won't stay long enough to read it. How can you control page speed? Keep your images clear, but appropriately sized. If an image is properly optimized it should keep its clarity and improve…